Paraphrasing
Communication
Theory, David Holmes
Introduction: A
Second Media Age?
Communication
Theory, p4:
“It was in the final decade of the twentieth century that the emergence
of global interactive technologies, exemplified by the Internet, in the
everyday sphere of advanced capitalist nations dramatically transformed the
nature and scope of communication mediums. These transformations heralded the
declaration of a ‘second media age’, which is seen as a departure form the
dominance of broadcast forms of media such as newspapers, radio and television.
Significantly, the heralding of a second media age is almost exclusively based
on the rise of interactive media, most especially Internet, rather than the
decline of broadcast television.” (Holmes, 2005, Communication Theory: 4).
Paraphrased:
Towards the end of the twentieth century interactive
technologies were becoming more prominent in everyday life. You can see this
through the Internet. The Internet has dramatically transformed how people
communicate in different mediums. This transformation has foreshadowed the
announcement of a ‘second media age’ in which media forms such as newspapers,
radio and television are slowly disappearing. This rise of the ‘second media
age’ is prominently caused by the rise of the Internet, which is having a
significant effect on broadcast television.
Straight after completing this I posted recorded and uploaded a video straight to YouTube to document my excitement in my personal achievement, you can see the video below:
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